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  • DELIVERY TO FRANCE 🇫🇷 , EUROPE 🇪🇺 & USA 🇺🇸

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    Vous êtes un particulier en France ? Plus que 100,00 € EUR et la livraison est offerte !

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    • sachet coton bio

      Pouch Bag 100% organic cotton size L

      7 €
    • hochet pour bébé en crochet cœur rouge

      Red Heart Rattle 100% organic cotton

      34,80 €
    • sachet coton bio

      Pouch Bag 100% organic cotton size M

      6,50 €
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    Our custom-made crochet toys for prestigious brands

    From mascot to merchandising, MYUM supports brands, luxury houses, hotels, and institutions in the creation of personalized items: plush toys, toys, accessories, decorative objects, or gifts.

    We are already delighted to work with many brands and companies, including Bonpoint, Lolita Lempicka, Cheval Blanc, the Saudi Culinary Arts Commission, Alvi GmbH, and Danone.

    From a few pieces to several hundred copies

    We offer flexible minimum order quantities, tailored to each project. Prices are determined by quantities: the larger the production, the more competitive the unit price.

    For wholesale production, we generally recommend a minimum quantity of 250 pieces. For a unique piece or a very specific project, the minimum depends on the complexity of the creation, with a floor price of €500.

    Support from creation to manufacturing

    With over 10 years of experience, Faustine and her team master all the steps required to produce a custom product: creation, development, prototyping, sourcing, and manufacturing.

    The creation and production of a new model require a minimum lead time of 4 months, depending on the complexity of the project and the desired quantities.

    From the first meeting to delivery, discover the different stages of our support:

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    Do you have a project? Do you have an idea? Write to us using the form!


    A mascot available in different products:
    rattle, comforter, pulling toy...

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    collaboration with
    LOLITA LEMPICKA

    In 2020, the story of Lolita Lempicka perfumes continues for babies and mothers. Mon Petit is a floral, fresh, and musky fragrance, alcohol-free, for mothers and their babies. This delightful nectar is a true ode to childhood. Aniseed marshmallow wrapped in linden, freesia, and orange blossom petals, on a base of sweet almond and white musk.

    “The smell of babies is a true delight. It's one of the most pleasant and comforting smells there is.”

    To accompany its perfume Mon Petit, Lolita Lempicka has partnered with MYUM and entrusted them with the creation of its mascot.

    A rabbit and its ivy leaf, emblem of the French luxury brand. Available as rattles, teethers, comforters… and included in gift sets, for the delight of new mothers and their little ones.

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  • New creations every year

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    collaboration with
    BONPOINT

    Since 2019, MYUM has been creating toys for the French luxury children's brand Bonpoint. Among these creations is a toy renewed every year: the Becherry rattle! Each season, we adapt the rattle's colors according to the collections.

    MYUM also participates in ephemeral events. For example, a capsule collection was launched in May 2023 to celebrate the Earth. We created rattles in the shape of hearts, butterflies, and cherries, all symbols that illustrate Bonpoint's commitments and adorn this capsule collection.

    The latest creation from this collaboration: an adorable tiered cake created to celebrate the brand's 50th anniversary! A creation as delicious to the taste as it is to the eyes! 🍰✨

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  • White label creations

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    White Label for
    ALVI GMBH

    ALVI, the German baby product expert specializing in creating healthy and suitable sleep environments for little ones, has designed a collection of 3D crochet rattles: a giraffe, an elephant, and a koala, inspired by ALVI's iconic collection motifs and reinterpreted in three dimensions thanks to artisanal crochet craftsmanship.

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  • Bespoke Creations for Luxury Hotels

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    Collaboration with
    HOTEL CHEVAL BLANC

    In 2021, the most beautiful luxury hotel in Paris chose MYUM to decorate its kids' club. According to their wishes, MYUM created unique and custom-made pieces: flower-dolls and giant bees.

    Then, in 2023, MYUM created a white horse music box, intended to be offered to guests with children staying in their hotels in Courchevel, Paris, and even the Maldives…

    This collaboration is renewed every year, giving birth to new exclusive and personalized creations. ✨

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  • Custom Plush Toys for a Foundation

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    White Label for
    NATURE RENAISSANCE

    These 100% organic cotton toys were created to shine a light on and raise awareness of animal species and natural environments that require ongoing attention, protection, and preservation.

    Each animal tells its own unique story, reflecting the specific challenges faced by its species and habitat, while highlighting the key conservation priorities of Nature Renaissance.

    Through these playful and beautifully crafted creations, Nature Renaissance aims to make biodiversity conservation more tangible, engaging, and accessible, especially for younger generations—encouraging curiosity, awareness, and a deeper connection with the natural world.

    The toys are available for purchase at the Nature Renaissance Shop.

    THE FALCON
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    THE BUSTARD
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    THE CRANE
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    THE ALBATROSS
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    Do you have a project?

    We would be delighted to take part!


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    MyuM! PLAY WITH MOTHER NATURE!