🌍 Childhood Obesity: A Global Challenge

Obesity has become one of the world’s major public health challenges.

According to a study published in The Lancet, more than one billion people worldwide are now living with obesity. This dramatic increase highlights the importance of prevention and health education from an early age.

👶 For children, the situation is particularly concerning. Childhood overweight and obesity are increasing in many parts of the world, raising important questions about the health and well-being of future generations.

🥦 A Complex Challenge

Obesity is a complex and multifaceted disease. It cannot be explained by a single factor.

Eating habits, physical activity, sleep, family and social environments, economic conditions, as well as biological and genetic factors can all play a role.

🍔 Among the major changes in our diets, the growing presence of ultra-processed foods, often high in sugar, salt and fat, has become an important concern.

At the same time, encouraging the consumption of fresh fruits, vegetables and whole foods remains an important part of a varied and balanced diet.

🌱 What If Education Started With Play?

At MYUM, we believe that learning can also begin with wonder, curiosity and play.

This idea is at the heart of our VEGGY TOYS 🧸🥕🍓

By turning fruits and vegetables into charming crochet characters, we want to help children discover and become familiar with the natural world from their earliest years.

A carrot becomes a little companion.
A radish comes to life.
A strawberry becomes a character. 🍓✨

A vegetable is no longer simply something on a plate. It becomes a story, a character, something children can touch, hold, explore and imagine.

🧸 Play. Discover. Learn.

Of course, playful toys alone cannot solve the complex challenges surrounding childhood obesity.

But they can help create, from an early age, a positive and joyful environment around fruits, vegetables and nature. 🌿

Because we believe that healthy habits can also begin with curiosity, pleasure and discovery.

🍎 Toys That Bring Fruits & Vegetables to Life

VEGGY TOYS are handcrafted crochet toys inspired by the natural world. Designed to encourage sensory exploration and imagination, they offer children a gentle and playful way to discover fruits and vegetables.

🥕 The Carrot Rattle

A first sensory companion designed to encourage baby to touch, grasp, shake and explore, while discovering a familiar shape from the garden.

🌸 The Radish Comforter

Soft and comforting, this little radish transforms a humble garden vegetable into a lovable everyday companion.

🥝 The Kiwi Soothing Toy

A sweet and colorful character that encourages touch, exploration and imaginative play.

🍓 The Reversible Strawberry

From flower to fruit 🌸➡️🍓, this playful transformation gives children a simple way to discover how a fruit develops from a plant.

🌿 Growing Curiosity From the Very Beginning

At MYUM, we like to imagine that the more children discover the wonders of nature, the more they want to explore them.

🍎 A fruit can become a character.
🥕 A vegetable can become a friend.
🌱 And a simple moment of play can become an opportunity to discover the world around us.

Prevention can also begin with education — giving children the opportunity to explore their environment, discover a varied diet and develop a positive relationship with food, nature and their own well-being.

💚 Planting the Seeds of a Healthier Future

At MYUM, we choose to start with something simple:

making fruits and vegetables fun, lovable and full of wonder. 🥕🍓🥦✨

Because a healthier world can also begin with a little crochet carrot. 🌱🧸

👉 To learn more about obesity, its risk factors and prevention initiatives, visit the World Health Organization (WHO).